Gartner projected that customers would abandon 40% of AI interactions due to frustration by 2025. That's not outperformance, that's a broken handoff. You might argue AI wins on speed, cost, and 24/7 availability, but speed isn't resolution. When a bot escalates a botched conversation to a human, the rep has to rebuild trust from scratch — and that takes longer than if they'd handled it from the start. Scaling a wrong answer isn't efficiency, it's compounding error.
Sure, AI handles password resets and order status checks. But those were already easy. The real test is the messy middle: a billing dispute, a dead-on-arrival product, an account locked at midnight with a missed payment. Humans adapt, apologize, and own the outcome. A bot just repeats a script and deflects blame. Outperforming means doing the hard job better, not cherry-picking the simple parts. Until AI accepts accountability, it's a triage tool, not a replacement.
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