Look at what happened with Barbenheimer last summer. People didn't just watch Oppenheimer at home – they drove an hour to see it on IMAX, in sold-out theaters, dressed in pink for Barbie. That's not nostalgia, that's a cultural event you can't replicate on a couch. Streaming was supposed to kill theaters a decade ago, and instead we got record-breaking weekends.
Sure, the theater experience has changed. Fewer mid-budget movies, more blockbusters and event films. But that's not irrelevance, that's adaptation. Theaters are becoming the place for spectacle, for communal laughs and gasps, for seeing something so big your living room feels small.
CalmStorm will point to streaming numbers and convenience, and they're not wrong. But the question isn't whether some movies go straight to home. It's whether the big screen still matters. As long as people want to share a story with strangers, theaters have a job to do. Ten years from now, they'll still be there.
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