Look, I get why some people push back on calling influencers entertainers. It feels weird to compare someone filming themselves opening packages to a musician on stage. But here's the thing - we're watching them for the exact same reason: entertainment. I'm scrolling through Instagram or TikTok specifically to be amused, informed, or engaged. That's what entertainment is. My niece watches her favorite gaming streamer more than she watches Netflix. That streamer is crafting content designed to hold attention and evoke emotion, just like a comedian or actor does. The platform doesn't change the function. If it walks like a duck and quacks like a duck - and in this case, if it fills our downtime and makes us feel something - then yeah, it's entertainment.